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OneSpot’s Technology In Action

Our customers aren’t the only ones getting great value from OneSpot technology. We use it to stay on top of what’s happening in social media and interactive marketing. On this page, you will see multiple compilations of content, all discovered and published via the OneSpot Publishing as a Service platform.

The content below is an example of our content headlines Web page. Click on a headline, and you’ll see each story has its own detail page dense with relevant keywords and phrases, links to related stories, user voting features, and a permanent URL optimized for search engine results. Each story has only a short excerpt of the original article, and a link to the original story or site, giving full credit to the original author and source.

On the left hand side, you will see headlines compiled as news widgets, in this case “Breaking News” and “Best of the Month”. All headlines link back to the full detail page for each story, maximizing the value of the content presentation on our site.

Aggregating Social Media: Best Buy Connect

Posted 1 day ago on Online Marketing Blog

  Whether you think “social media” is an overused term (yes, it is) or it’s a fad, or the evolution and revolution of the web, you don’t have to look far anymore for abundant examples of how companies, organizations and the U.S. Government ar…

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Jobs in a Recession Survey Results 5: What Recent Hires Recommend To Job Seekers

Posted about 10 hours ago on Web Strategy by Jeremiah

This is part 5 of an ongoing community project (see all posts) to help people understand how to get jobs during a recession. This data is slightly skewed towards those that are already active in social media as the survey went to those wit…

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Reports to Read from HP’s Social Computing Lab

Posted 1 day ago on Web Strategy by Jeremiah

A few months ago, I highlighted HP Lab’s report on Twitter, and requested that the team contact me for lunch. They did, and a few weeks ago I met with Dr. Bernardo Huberman who is a Senior HP Fellow and Director of the Social Computing Lab i…

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3 Things

Posted about 15 hours ago on Conversation Agent

One of the secrets to becoming successful at anything in life is persistence. We can all work hard for a while. Head down, putting in long hours with an eye to an end goal. Why is the goal important? Because in order for us to visualize getti…

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Which parts are you skipping?

Posted about 17 hours ago on Seth's Blog

The top of a mountain is rarely the best part.You can watch "the good parts" of a baseball game in about six minutes. The web has become a giant highlights reel... the best parts of SNL, the best parts of...

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Allen Weiss: Is Twitter Really Social?

Posted 1 day ago on Marketing Profs Daily Fix

About one month ago I decided to put some effort into becoming a Twitter devote and, sometimes even a fanatic. Given the buzz about this tool for social media, I thought it was a worthwhile endeavor and a chance to see what all this is about.…

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Innovation can be the slightest tweak

Posted 1 day ago on The Marketing Minute

Innovation. Everyone talks about it. But very few can define it, let alone do it. I think sometimes we make concepts like innovation much "bigger" than they need to be.Somehow all the discussion, articles written and trainings offered make th…

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Reinventing the Customer Relationship to Drive Growth

Posted 1 day ago on Conversation Agent

A couple of days ago I published a diagram by Dion Hinchcliffe. In it, he lists several ways to reinvent the customer relationship to drive growth - (1) customer communities; (2) customer self-service; (3) Marketing 2.0 (I'd be curious to rea…

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Finding the Tweet Spot - Top Tips for Building Twitter Relationships

Posted 1 day ago on PR 2.0

be tweetTwitter is an incredible medium for listening, learning, and sharing. And, for those in the media and communications industries, it's also a rapid and immersive education in meaningful, two-way micro messaging that helps both parties…

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A Cup of Chaos #1

Posted 1 day ago on Servant of Chaos

Last week, encouraged and inspired by Steve Woodruff along with Olivier Blanchard, Steve Smith - and with our own sense of recklessness, Amber Naslund and I decided to embark on a twice weekly journey into the heart of Internet Weirdness....

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Valeria Maltoni: Reaching Out

Posted about 13 hours ago on Marketing Profs Daily Fix

You probably receive your fair share of pitches from vendors at work. Nothing wrong with pitches. A well-crafted pitch is brief, polite, and written taking the seat of the person who is going to read it. It should really answer the question “…

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Sprint!

Posted 1 day ago on Seth's Blog

The best way to overcome your fear of creativity, brainstorming, intelligent risk taking or navigating a tricky situation might be to sprint.When we sprint, all the internal dialogue falls away and we just go as fast as we possibly can....

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Planning for Context over Planning for Placement

Posted 1 day ago on Servant of Chaos

When we are looking to plan and execute a digital campaign, increasingly there is a need to look at not just WHERE we place our campaigns, but the context into which we place them. This is not just being driven...

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The Good News Express derails

Posted about 6 hours ago on Jaffe Juice

According to a new ANA study, the current recession is hitting marketing much harder than was anticipated 6 months prior (when the study was first conducted in August of 2008). Here are the low lights: 93% of companies are identifying...

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Twestivals Raising Money and Awareness

Posted about 4 hours ago on Small Business Marketing Blog from Duct Tape Marketing

This content from: Duct Tape Marketing Twestivals Raising Money and Awareness On 12 February 2009, 180+ cities around the world will be hosting Twestivals in an effort to bring together Twitter communities and non-twitter friends for an eveni…

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